Brand Inspired By A Love Story
Our Story
In the glimmering city of Dubai, where the golden sands meet the ultramodern skyline, two strangers from different worlds crossed paths in a way that only destiny could orchestrate.In the vibrant city of Dubai, destiny brought the paths of Pradeep and Anastasia into one. Their bond was not just a meeting of hearts but a profound connection that inspired them to create something timeless—PRAANA.
The Birth of PRAANA
Inspired from the bond between Pradeep and Anastasia, PRAANA merges heritage, modernity, love, and craftsmanship into a luxury brand. The name combines their names and draws from the Sanskrit word meaning "breath of existence," symbolizing vitality, balance, and harmony.
PRAANA celebrates women’s elegance, confidence, and individuality. Each meticulously crafted bag, made with high-quality leather, blends timeless artistry with practicality, becoming a trusted companion for any occasion.
More than a bag, PRAANA is a symbol of empowerment, authenticity, and self-expression, carrying a story and legacy designed to inspire and uplift.
LUXURY INSPIRED FOR LEGACY
About the Leather
Full-grain cowhide leather is a hallmark of quality and luxury, making it a natural choice for Praana’s products. Here's an in-depth look at this material and why it stands out for durability and style:
What is Full-Grain Cowhide Leather?
Top Layer:
Made from the hide's strongest, natural upper layer.
Unique Imperfections:
Retains scars and marks for added character.
Minimal Processing:
Preserves durability and natural grain.
Why Full-Grain Leather?
Durability
Full-grain leather resists wear, moisture, and scratches, lasting longer and aging better than synthetics.
Aging Gracefully
Develops a unique patina over time, adding beauty and character.
Strength & Flexibility
Strong, tear-resistant, and adapts to fit contents comfortably.
Breathability
Natural pores prevent odors and mildew.
Praana’s Commitment to Full-Grain Cowhide Leather
Ethical Sourcing
Every piece of leather is ethically sourced, ensuring high quality and sustainability.
Craftsmanship
Praana's artisans work meticulously with full-grain leather to preserve its natural beauty while enhancing durability.
Versatility
Whether it’s for a clutch, wallet, or bag, full-grain cowhide leather ensures that every Praana product is built to last and maintain its elegance.
How It Adds Value to Your Products
Longevity
Durable and minimal maintenance for years of use.
Unique Character
Natural grain makes every piece one-of-a-kind.
Luxury & Functionality
Combines sophistication with practicality.
Praana’s dedication to full-grain cowhide leather ensures every product is a masterpiece of durability, craftsmanship, and style, perfect for those who value lasting quality.
Praana’s Signature Style
Praana’s zinc alloy hardware, with its luxurious gold finish, blends durability and elegance. Every zipper, clasp, and detail is designed for timeless style and everyday usability.
Why Zinc Alloy?
Durable: Rust and scratch-resistant.
Lightweight: Strong without added bulk.
Refined: Polished and precise finish.
Why Gold Finish?
Sophisticated Look: Complements full-grain leather.
Long-Lasting: Fade and chip-resistant.
Enhanced Design
From smooth zippers to secure clasps, every detail is crafted with precision, ensuring style meets functionality.
Zippers
Praana uses YKK zippers, the global benchmark for quality, ensuring functionality, durability, and luxury.
Why YKK?
Exceptional Quality: Smooth, reliable, and wear-resistant.
Ease of Use: Effortless gliding for daily convenience.
Durable: Matches the longevity of full-grain leather.
Elegant Finish: Complements Praana’s premium hardware.
Seamless Integration
YKK zippers enhance Praana’s products with unmatched reliability, elegance, and global trust.
Praana’s Design Philosophy
Praana’s use of YKK zippers reflects its commitment to reliability, elegance, and luxury. This attention to detail ensures every clutch, bag, or wallet is both functional and timeless.